YouTu.be

Have you tried sharing a YouTube link via Twitter or another social site that limits your character length? YouTube has changed things up for the better.

Make Way for youtu.be Links
http://youtube-global.blogspot.com/2009/12/make-way-for-youtube-links.html

What is the change?

Original = 31 characters: http://www.youtube.com/watch?v=
New = 16 characters: http://youtu.be/

A reduction of 15 characters.

Sure, it’s not the ultra short link shortener but “when you see a link with this URL, you are indeed about to click on a YouTube video.” – from YouTube blog linked above

What else is better besides the 15 character crunch?

Also, because the link contains the ID of the video you’re going to see, developers can do interesting things like show you thumbnails, embed the video directly, or track how a video is spreading in real-time.

So, grab that shortened URL and start sharing.

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